Expert

Semih Dadaş

CMO, Chief E-Commerce Officer, Chief Growth Officer

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Semih Dadaş is a graduate of Marmara University Business Administration. He led marketing, growth, and digital transformation teams at global and local brands and managed award-winning projects. He is married, has a 6-year-old son, and lives in Izmir.

Semih Dadaş is a marketing and growth leader with 18 years of experience in telecommunications, e-commerce, quick service restaurants (QSR), retail and service sectors; specialized in brand transformation, growth strategies, customer experience and commercial performance management.

Beginning his career at Vodafone Turkey, Dadaş subsequently served in customer experience and brand management areas at Turkcell; assuming significant responsibilities particularly in positioning of the gnçtrkcll brand, loyalty programs, strategic partnerships and revenue management processes.

Serving as Marketing Manager at Emlakjet, he managed the brand's growth plans, product and pricing strategies; subsequently leading as Terra Pizza Marketing Director one of Turkey's most important brand transformation projects. During Pizza Pizza's transformation to Terra Pizza; he managed brand strategy, communication management, customer experience, digital sales channels and growth strategies.

During his tenure as General Manager at Muzipo Kids, he managed the brand's regional expansion processes and implemented international growth steps. Subsequently, as CMO of Baydöner, Bursa İshakbey and PidebyPide brands within Apaz Group, he led digital transformation, IPO preparations, customer experience transformation and commercial growth processes.

Through his approach combining strategic marketing with business results, he has won numerous local and global awards; being recognized by Fast Company among Turkey's 50 Most Effective Digital CMOs.

Today; he provides strategic and operational contributions to companies in growth, marketing transformation, customer experience and brand management.

Areas of Contribution

Strategic marketing management
Brand transformation and repositioning
Revenue management and pricing strategies
Customer experience design and KPI management
Digital channel management and growth strategies
Loyalty programs and loyalty systems
Marketing team structuring
Launch and relaunch processes
Retail and QSR growth strategies
Franchise and dealer management
Pre-IPO brand preparation
Startup mentoring and growth consulting

Areas of Expertise

Semih Dadaş