Oğuzhan Süral - Platin Yaka
Expert

Oğuzhan Süral

CEO, Deputy General Manager, Director, Founding Partner, CMO

In 28 years of experience (20 corporate, 8 entrepreneurial), he demonstrated growth and leadership. He contributed at Philip Morris, Sevilen, Esas Holding, and Acıbadem. As an international GM at VAMED, he achieved double-digit growth and developed innovative business models in regulated sectors.

Oğuzhan Süral is a growth leader with over 28 years of experience in healthcare, FMCG and service sectors; specialized in business development, sales, marketing and international growth. Throughout his career, providing leadership to transformation projects across different structures from large-scale healthcare groups to entrepreneurship ecosystem; gaining strong experience particularly in creating growth strategies in regulation-heavy markets.

A graduate of Hacettepe University in Business Administration, Süral began his professional career in marketing at Philip Morris Sabancı; gaining brand, channel and customer management experience in the FMCG sector. Subsequently, in regional and sales leadership roles at Sevilen Wines, he contributed to the brand's premium segment growth and strengthening of market leadership.

With his transition to the healthcare sector, he achieved the highest volume project sales in company history at Medline Emergency Health Services, producing strong commercial growth results. Subsequently, serving approximately seven years in business development and marketing leadership at Acıbadem Health Group; he led work in digital health product development, international expansion and creation of new business models.

Following his corporate career, transitioning to healthcare entrepreneurship and consulting, Süral has played active roles in numerous transformation and growth projects including Dünyagöz, Memorial, Roche projects, Wellpoint and international health technology ventures. He particularly possesses experience in commercialization of healthcare services, market launch of new products and restructuring of sales organizations.

Between 2021–2024, serving as General Manager responsible for BDT countries at VAMED, one of the world's largest healthcare investment and hospital operations groups; he managed international operations and was included in the "Global 50 Most Powerful Turkish Executives" list published by Capital.

Today, continuing his work as co-founder and CEO under WeHealth in personalized health and concierge medicine. Under his leadership, the company has shown rapid growth; launching expansion processes to England and Gulf countries.

Also playing active roles on the academic side, Süral teaches courses in strategy, sales, marketing and leadership at various universities; contributing to healthcare entrepreneurship and innovation ecosystem.

Areas of Support

  • Growth and business development strategies in healthcare sector
  • Establishment and scaling of sales organizations
  • Guerrilla marketing and low-budget growth strategies
  • International market entry and expansion plans
  • Commercialization of healthcare ventures
  • New product development and go-to-market strategies
  • Healthcare technologies and digital health projects
  • Establishment and management of sales teams
  • Growth models in regulation-heavy sectors
  • Strategic partnerships and investor relations
  • Concierge medicine and next-generation health models
  • Executive mentoring and leadership development

Key Areas of Expertise

Healthcare Sector | Business Development | International Growth | Guerrilla Marketing | Healthcare Technologies | Sales Leadership | Go-to-Market | Digital Health | CEO Leadership

Oğuzhan Süral